Bounce Rate on Google Analytics — A misunderstood metric for web analytics!

Shuvo Habib
5 min readJul 29, 2021
Bounce Rate! Why does it matters?

If you are a UX designer, marketing analyst, SEO professional, or anyone who works with a website and the data, you have come across the term Bounce Rate and want to know all about it. Well, you are in the right place!

So what is a Bounce Rate?

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Shuvo Habib

I'm a storyteller about UX, Frontend dev technologies, and A/B testing